Make intelligence legible
Turn invisible AI reasoning into clear states, feedback, boundaries, and next actions.
Available for AI product projects Shenzhen based
NGe
Design the Next Experience.
I help AI products and innovation teams turn complex technology into experiences people can understand, trust, and keep using.
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Why NGe
AI capability only becomes product value when people can understand it.
I care about the layer between powerful technology and real human decisions: what users see, what they believe, what they can control, and why they return.
Keep people in control
Design moments where users can compare, adjust, undo, and keep authorship over the outcome.
Convert trust into action
Shape product flows that help users move from curiosity to confidence, adoption, and repeat use.
Best fit
For teams that need clearer experience decisions, not just prettier screens.
Early AI products
You have promising capability, but the user path, value moment, or trust cues are still unclear.
Complex product workflows
Your product has strong functionality, but users hesitate, get lost, or need too much explanation.
Growth and conversion bottlenecks
Traffic exists, but the product does not make the value obvious enough for users to act.
Working method
From insight to interface, without skipping the decisions that shape experience.
01
Diagnose
Find the friction hidden in flows, copy, hierarchy, and user expectations.
02
Clarify
Turn fuzzy product intent into clear value moments and decision paths.
03
Prototype
Make ideas visible quickly so teams can discuss the real experience, not abstractions.
04
Iterate
Improve with feedback, constraints, and business goals until the product feels inevitable.
